Magenta Web designs brand identities and websites for Fort Lauderdale businesses from its studio in West Palm Beach, about an hour up I-95. The city runs on hospitality, the marine trades and waterfront real estate, and the studio builds for each the way the person searching needs it: the booking within one screen, the quote request from a job site, the property as the hero.
An hour from the studio, and the city whose hospitality, marine trades and waterfront real estate match three of the ten industries the studio builds for.
- Hospitality
Las Olas restaurants, the beach hotels and the venues along the Intracoastal need the menu, the room and the booking within one screen of the door, and a brand that survives the printed card; the studio's Florentine work is that brief.
- Industrial
The marine yards, fabricators and trades that serve the yachting capital are searched from a dock or a job site; the studio builds capability, service area and quote request the way it did for Silverline Structures.
- Real estate
Waterfront brokerages and the developments along the New River sell on the property as the hero, fast on a phone, with a contact path that reaches a person rather than a form that reaches nobody.
Brand identity
A mark, a palette, a type pairing and the rules that hold them together, delivered as a brand book your website reads directly.
About brand identityWeb design
Custom websites designed from a brief and built on a design system: business sites, e-commerce, portfolios, product prototypes and software front ends.
About web designDigital marketing
Search-ready pages, answer-ready content and the analytics that turn a launch into inquiries.
About digital marketing
- Do you meet in person in Fort Lauderdale?
- Yes. Fort Lauderdale is about an hour from the studio, so the brief is usually a visit to your restaurant, yard or office, and the reviews that follow run by video with a second visit before launch if the project wants one.
- What does a project start at?
- Websites start at $10,000. Every project is a fixed price from a written scope, so the figure is a floor, not a rate. A Fort Lauderdale hospitality or trades site usually starts with the website alone and adds the brand identity when the printed menu or the truck no longer match the screen.
- How long does a website take?
- Four to six weeks from kickoff to launch. Photography is the one thing that slows a hospitality site down, so a Fort Lauderdale project books the shoot in week one, before the design needs the pictures.
- Do you work outside Florida?
- Yes, worldwide by video. The studio has built a restaurant brand and site, an advisory site for a Montreal real estate advisor and a three-language wealth-firm site, and it builds for South Florida from West Palm Beach.
Also in South Florida: West Palm Beach, Palm Beach, Boca Raton and Miami.
Bring the idea. We bring the identity, the site and the campaigns that carry it.